Lyrasis Office / May 1 2009 / Philadelphia, PA
Before the invention of the printing press, scholarly communication was primarily facilitated through social dialog within local special interest groups. It was an interactive, dynamic process, with lively debates and immediate feedback. With the advent of books and journals, access to scholarly information became much broader geographically, but the communication process became less social, less immediate, and more static in nature.
Not so today! Information technology, the Web, and the introduction of social media have not only broadened the geographic scope of scholarly communication beyond that of the print environment, but have re-introduced social dialog and immediate feedback into the scholarly communication process on a global scale.
Scholars worldwide are embracing this change. But the organizations that have been primarily responsible for managing the flow of scholarly communication for the past three hundred plus years publishers, abstracting and indexing services, and librarians have not, for the most part, discovered how to interject their function and adapt their processes to the newly-emerging conversational communication process.
This meeting will provide a glimpse at how social media are beginning to transform the scholarly communication process and how content providers and librarians are using social media to meet the needs and expectations of 21st century scholars.
8:30am - 9:00am / Registration ; Coffee
9:00am - 9:15am: / Welcome ; Opening Remarks
Bonnie Lawlor, NFAIS Executive Director
Moderator: Maureen Kelly, Consultant, Content Kinetics
9:15am - 9:45am
Overview: Acceptance and Use of Social Media in Scholarly Communication
This session will provide an overview on how social media enhances the ability of researchers and scholars to collaborate successfully in global working environments. By facilitating the viral dissemination and awareness of available content and discussion participation, social media promises to heighten both use and visibility of authoritative material.
Steve Paxhia, author of the Gilbane research report, Collaboration and the Enterprise, will offer his perspective on the applicability of social media tools and networks to high-quality content such as scholarly articles, research data, etc.
Steve Paxhia, Lead Analyst, Publishing Strategy & Technology Practice,The Gilbane Group
9:45am - 10:45am
Content-Rich Scholarly Social Networks
This session will highlight two new content-rich social networks that not only facilitate the scholarly communication process, but that also provide a wealth of authoritative content for researchers around the globe.
Jeff Boily, CEO, BioWizard / Lettie Conrad, Online Publishing/Product Manager, Sage Publications, Inc.
10:45am - 11:00am / Break and Networking Opportunity
11:00am - 12:00pm
The Use of Social Media by Publishers and Scholarly Societies
This session will highlight how innovative publishers and scholarly societies are actively using social media and social networks to enhance their readership and to increase the value of Society membership. They will discuss what they are doing and why, the results to date, the impact on their traditional publishing and society activities, and plans for future expansion, if any.
John Sullivan, Chief Information Officer, the American Chemical Society / Jason Wilde, Publisher, Physical Sciences, Nature Publishing Group
12:00pm - 1:00pm / Lunch
1:00pm - 2:00pm
Technology Resources for Building Social Networks and Incorporating Social Media
This session will provide an overview of what technology resources are available - not only to build social networks and incorporate social media into your organizations products and services, but also maximize the access and use of the content that will ultimately be created.
Dr. Bay Arinze, Professor of Management Information Systems, Drexel University and Founder and Senior Editor of MyNetResearch / Reynolds Guida, Director, Product Development, Thomson Reuters, Scientific and Healthcare Unit
2:00pm - 3:00pm
Social Media in the Library Environment
In this session and academic and public librarian will discuss how they are incorporating social media and social networks within their library in order to support faculty, students, and library patrons in general. They will discuss the media that are being used, the services that are being offered, the impact of theses services to date, and any plans, if any, for expanding the use of social media in the future.
Jill Hurst-Wahl, Instructor, School of Information Studies, Syracuse University / Wayne Hay, IT Manager, Westchester Library System, New York
3:00pm - 3:15pm / Break and Networking Opportunity
3:15pm - 3:45pm
Challenges to Adopting Social Media
There are many challenges to adopting social media. Technology is one, but equal hurdles are offered by an organization's culture, legal issues surrounding privacy, content ownership, etc. This session will provide an overview of the barriers to adopting social media and user-generated content from an expert who has been responsible for helping organizations do just that.
Jay Datema, Founder, Bookism.org
3:45pm - 4:15pm
Closing Keynote: Social Media and the Future of Scholarly Communication
This session will provide a glimpse of the future of scholarly communication as shaped by social networks, new social media and other disruptive technologies that are changing how we create, use and access scholarly communication.
Darin McBeath, Director of Disruptive Technologies, Elsevier
4:15pm - 4:30pm / Discussion and Wrap-Up
Registration [After April 10, 2009]
NFAIS Members / $345 ; PALINET Members / $365 ; Non-members / $395
Thanks To Marydee Ojala / Editor, ONLINE: Exploring Technology & Resources For Information Professionals / For The Reminder !!!